The company expect President Donald Trump’s son to help it guide its mission
Metaplanet, a Bitcoin-focused investment firm, has announced the addition of Eric Trump to its newly formed strategic board of advisers. The move is part of the company’s broader plan to position itself as a major force in the Bitcoin economy, with Trump expected to contribute his business experience and influence to its expansion efforts.
*Metaplanet Appoints Eric Trump to Strategic Board of Advisors* pic.twitter.com/v3CaFgLJkW
— Metaplanet Inc. (@Metaplanet_JP) March 21, 2025
Metaplanet’s CEO, Simon Gerovich, highlighted Trump’s expertise in real estate, finance, and brand development as key factors that will help accelerate the firm’s growth. According to the company, Trump’s involvement in the cryptocurrency space, along with his global business network, aligns with its mission to increase Bitcoin adoption and solidify its standing as a leading Bitcoin treasury company.
Following the announcement, Metaplanet’s stock saw a sharp increase, gaining nearly 18% on the Tokyo Stock Exchange. The firm currently holds 3,050 Bitcoin, valued at around $4.1 billion, making it one of the largest corporate Bitcoin holders in the world. With an ambitious goal of reaching 10,000 Bitcoin by the end of 2025, Metaplanet has ramped up its purchasing efforts in recent months, acquiring over 1,200 Bitcoin in the first quarter of the year alone.
Trump’s involvement in the crypto sector extends beyond his new role at Metaplanet. He has played a key role in the Trump family’s World Liberty Financial platform, which recently completed a successful token sale, raising over $550 million. Reports also indicate that he personally holds a diverse crypto portfolio, including Bitcoin, Ethereum, Solana, and Sui.
Metaplanet’s decision to bring Trump on board underscores its strategy of aligning with influential figures who support Bitcoin’s growing role in the financial system. With its expanding Bitcoin reserves and focus on strategic leadership, the firm is positioning itself as a major player in the cryptocurrency investment landscape.